LBWF’s press, communications, and PR operation: less about providing information, more about ‘controlling the narrative’
It is a staple of LBWF public utterances that ‘Communicating with our residents is important to us and we strive to ensure our residents are kept informed’. Indeed, in recent year, LBWF has underlined that it sees communication not just as a matter of informing, but also of transforming, a way of turning out ‘active citizens’, co-partners in the development of the borough. Thus, for instance, a recent council document promises: ‘We will commit to ensuring residents are more engaged and involved in the decision making of the Council, recognising that they are often better placed to decide how services are shaped or deliver them directly themselves’. Given this context, it is unsurprising to f... »